Being able to poke fun at authority is not just liberating, it’s often critical for effecting social change.
That’s why parody and satire have always been powerful, persuasive art forms.
So what’s the difference between parody and satire?
Parody makes use of mimicry, while satire doesn’t.
Naturally, mocking the world is best left to brands with a sense of humour.
A brand that is able to laugh at itself is a likeable brand.